Kickstarter Update: Carnivore Feedback Response and our People-First Philosophy.

It has come to our attention that many long-term Carnivores don't salt their food, as well as prefer the taste and affordability of grain-fed beef. So, in an effort to support as many Carnivores as possible, we are introducing grain-fed and salt-free variations on The Carnivore Bar, expanding our initial offering to four distinct versions of the bar: 

  • 100% Grass-fed with Salt (Original)
  • 100% Grass-fed without Salt
  • Grain-fed with Salt
  • Grain-fed without Salt

I personally think using regenerative farming practices to restore the soil and repair the environment is a very important mission. But I think people's needs are more important than the planet's. We received feedback from Low Carb Denver that some carnivores really don't like grass-finished beef. Then there's the issue of cost. If I can overcome some of the barriers of entry to this way of eating, by lowering the cost and making it more palatable, I have to do it. I feel morally compelled to put people first.

Additionally it appears that in order to have broad enough appeal to launch, we needed to offer a salted version for the newbies and a no-salt version for the veterans. I prefer mine with salt personally but don't have a strong opinion either way on the science. 

I hope I can eventually convince people that a grass-fed and grass-finished product is the best defense against the vegan agenda. However, I won't push my beliefs on anyone else. My aim is to support people on whatever low carb or ancestral journey they find themselves. Thank you for helping us get a travel-friendly product into the hands of people who struggle with the logistics of doing these diets on the go.

We will send all backers a survey at the end of the Kickstarter, where you can let us know which version of the bar you'd like, along with your shirt size. The grain-fed bars will eventually be cheaper, but for the purpose of the fundraiser, as well as to support the costs of offering different versions, the grain-fed bars will available at the same tiers as the grass-fed bars. 

Thank you for your feedback. We will always put the community first.



PS. Thank you for watching and sharing our video! It has over 18k views! CJ from New Picture Studios did an amazing job putting it together. He's done a lot of great work for food allies like U.S. Wellness MeatsSoil Health Academy, and Grass-fed Exchange

This originally appeared on Kickstarter.

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