OUR ANCESTORS KNEW WHAT THEY WERE DOING
Unlike us today, they were connected to nature and experienced far better health. The work of Weston A. Price, a Canadian dentist who studied indigenous tribes in the 1930s, is one of the best testimonies to this truth.
Dr. Price traveled the globe documenting the health of traditional societies untouched by modern industrialized diets. What he found was striking. These people were strong, tall, and remarkably free from chronic disease. Their jaws were broad, their teeth straight and cavity-free, and their faces symmetrical. No braces, no fillings, no fluoride—just real food and connection to the land.
Even more fascinating, Price discovered that these cultures were consuming ten times more fat-soluble vitamins (A, D, and K2) and four times more minerals than the average Westerner of his time. This wasn’t accidental. It was the result of consuming organ meats, animal fats, raw dairy, wild-caught seafood, and sun-kissed vegetables in their natural seasons. They didn’t track macros, they lived ancestrally. And they thrived.
Fast forward to today—when health advice includes replacing butter with industrial seed oils and swapping steak for soy sludge—and it is no wonder modern humans are sick, anxious, and nutrient-depleted. Let’s explore what our ancestors might say if they were watching us now…
1. Your ancestors watching you cook in engine lubricant because the "experts" told you it's healthier than butter…
Imagine telling your great-great-grandfather you are cooking your eggs in canola oil—originally developed as a machine lubricant—because someone on TV said butter clogs arteries. Our ancestors prized butter, tallow, and lard. These fats were sacred—used for cooking, healing, and fertility. Meanwhile, seed oils like soybean, corn, and canola are chemically extracted, deodorized, and filled with inflammatory omega-6 fats. The “heart-healthy” narrative was never about health. It was about profit.
2. Your ancestors who risked their lives hunting every day watching you drink green smoothies because you think it's better for your cholesterol…
Picture a tribe of hunters returning victorious with wild elk, liver still warm, and watching their descendant sip on kale smoothies with pea protein and chia seeds. The nutrient profile is laughable. Green smoothies are loaded with oxalates, goitrogens, and sugar spikes. Meanwhile, cholesterol—blamed for decades—is essential for brain function, hormone production, and cellular repair. Our ancestors didn’t fear cholesterol, they celebrated fat. They ate the heart, the marrow, and the liver first.
3. Your ancestors who thrived in the sun watching you apply SPF 50 to go to Walmart on a cloudy day…
Our ancestors were outdoors from dawn to dusk. They built melanin, not fear. The sun was life-giving—regulating circadian rhythms, boosting mood, and producing vitamin D. Today, we slather ourselves in chemical sunscreens filled with endocrine disruptors to go buy plastic-wrapped food under fluorescent lights. The result? Widespread vitamin D deficiency, hormonal issues, and skin that’s more sensitive than ever. We need sunlight like we need food.
4. Your ancestors watching you eat Beyond Meat made with over 30 toxic ingredients because Bill Gates told you it’s healthier than real meat…
Let’s get this straight. Our ancestors risked their lives to secure nutrient-dense animal meat. They didn’t do it so you could trade it for a processed patty filled with methylcellulose, soy protein isolate, and “natural flavors.” Beyond Meat contains over 30 lab-derived ingredients—none of which belong in the human body. Meat is not the enemy. It is what built our brains, powered our muscles, and made civilization possible. We didn’t evolve eating fake meat, and we won’t thrive on it either.
5. Your ancestors watching you pop 10 multivitamins instead of just eating liver…
Desiccated liver capsules and multivitamin packs are modern attempts to imitate what nature packaged perfectly in one food: liver. Gram for gram, liver is the most nutrient-dense food on the planet. It contains retinol (preformed vitamin A), B12, folate, copper, choline, and bioavailable iron. No lab can recreate its synergy. Our ancestors knew this and honored liver as sacred. Today, we bypass it entirely and trust supplements made in industrial vats. There’s a reason ancestral health always comes back to organ meats.
6. Your ancestors watching you spend thousands on skincare instead of just using beef fat…
Animal fat was once prized for skin health—used in balms, soaps, and moisturizers. Beef tallow is rich in fat-soluble vitamins, CLA, and antioxidants. It mimics the natural oils in human skin better than any synthetic cream. Now we spend hundreds on products filled with parabens, phthalates, and petroleum derivatives, wondering why our skin breaks out, dries up, or reacts. Your ancestors moisturized with tallow and glowed with sunlight. You can too.
7. Your ancestors watching you puff away at your watermelon-flavored vape every 10 seconds and then wonder why your testosterone is so low…
No one in ancestral history sat around inhaling synthetic nicotine and propylene glycol with artificial fruit flavoring. Vaping is modern insanity. Combine it with low animal fat intake, seed oil consumption, and chronic screen time, and you have a testosterone crisis. Men today have half the testosterone levels of their grandfathers. Ancestral men ate meat, moved heavy things, and had fire in their belly. You don’t need hormone therapy—you need to eat like a human again.
8. Your ancestors watching you eat protein bars filled with artificial sweeteners, stabilizers, and synthetic flavorings, instead of just eating a Carnivore Bar…
Look at any modern protein bar label and you’ll find a chemical experiment: erythritol, sucralose, soy lecithin, “natural” flavors, and whey from corn-fed cows. These bars are not food. They are processed distractions from what your body actually needs—complete amino acids, animal fat, and real minerals. Carnivore Bar keeps it simple: grass-finished meat, rendered fat, salt. No fake flavors, no franken-foods. Just what your ancestors would recognize as real nourishment.
Final Thoughts
We are not suffering because we abandoned nature—we are suffering because we forgot it ever fed us in the first place. Weston A. Price wasn’t promoting nostalgia. He was documenting truth. Our ancestors didn’t count calories or chase trends. They lived in sync with the rhythms of the earth, nourished by animals, sunlight, and movement. And they thrived.
So next time you feel pulled to a green juice cleanse or a new supplement stack, pause. Ask yourself—would my ancestors recognize this as food?
Then reach for the liver. Reach for the tallow. Reach for the Carnivore Bar.
References
- Price, Weston A. Nutrition and Physical Degeneration. Price-Pottenger Nutrition Foundation, 2008.
- Fallon, Sally, and Mary G. Enig. Nourishing Traditions: The Cookbook That Challenges Politically Correct Nutrition and the Diet Dictocrats. NewTrends Publishing, 2001.
- DiNicolantonio, James J., and Joseph Mercola. Superfuel: Ketogenic Keys to Unlock the Secrets of Good Fats, Bad Fats, and Great Health. Hay House, 2018.
- Minger, Denise. Death by Food Pyramid. Primal Nutrition, 2014.
- Stephan, Erica, et al. “Vitamin D and the Sun: Risks and Benefits.” Dermato-Endocrinology, vol. 5, no. 1, 2013, pp. 51–56.
- Schwalfenberg, Gerry K. “The Alkaline Diet: Is There Evidence That an Alkaline pH Diet Benefits Health?” Journal of Environmental and Public Health, vol. 2012, Article ID 727630.
- Daniel, Kaayla T. The Whole Soy Story: The Dark Side of America’s Favorite Health Food. NewTrends Publishing, 2005.
- O’Hearn, Brian. “Testosterone Levels and Lifestyle: A Decline Across Generations.” Andrology Journal, vol. 6, no. 4, 2018, pp. 547–552.